The
next significant social responsibility screen may be one that identifies
the corporations that aid terrorism, writes Jon Entine
On this anniversary of
the terrorist attacks on the United States, there is one question
that some multinationals don’t want asked: which corporations directly
or indirectly may be aiding terrorism? The answer may prove embarrassing
– not only for companies that trade with countries that succor terrorists
but also for the Bush Administration, which has taken a laissez faire
attitude toward hidden corporate involvement with such states.
Two ideologically different organisations – the left-leaning Washington-based
Investor Responsibility Research Center and the Conflict Securities
Advisory Group headed by Roger Robinson, a National Security Council
aide in the Reagan Administration – have joined forces to create the
Global Security Risk Monitor. Its charge is to identify the 300 or
so companies that do business with the six countries that the US State
Department says sponsor terrorism: Iraq, Iran, North Korean, Syria,
Libya and Sudan. IRRC and CSAG are rightly convinced that the life-blood
of terrorism is the multinational money that greases the wheels of
world trade.
Unlike the posturing and litmus tests on such issues as animal testing
or alcohol that infect trendy corporate responsibility advocates,
terrorist-corporate links, if publicised, could actually result in
investor actions that might impact people’s lives – even save lives.
“The negative impact this would have on share value and corporate
reputations is a very legitimate market concern,” says Robinson.
"In a world where money is fungible and portfolios are global, any
barrier to investment steers money to someone else,” agrees Stephen
Davis of Davis Global Advisers, which specialises in international
corporate governance. “Companies interested in global capital will
have to make sure they have their house in order."
According to the IRRC, which came to prominence in the 1980s by spearheading
the campaign against companies that did business with apartheid South
Africa, and has since evolved into one of the gems in the corporate
responsibility research field, the list includes more than a dozen
companies in the Standard & Poor’s 500 LargeCap Index – all potentially
at risk because of corporate exposure to these security concerns.
Companies based in the European Union dominate, representing 35 percent
of the total. Asian firms, the majority of which are based in Japan
and South Korea, represent 25 percent. About 20 percent of the firms
are North American. According to Robinson, 40 percent of the companies
are oil or energy-related.
The IRRC and CSAG are not releasing the names of any companies publicly,
but sell the research to investor groups for $12,500 per year. Although
the results of this monitoring and the publicity it generates might
stir investor action, particularly by large pension and index funds,
as with all “social investing” screens, the announced motivation is
to increase transparency. “It is important to recognise that the Monitor
is not an endorsement of the United States' or any other nation's
policies,” says IRRC President and Chief Executive Linda Crompton.
“Instead, the Global Security Risk Monitor is a tool designed to help
clients assess potential portfolio risk.”
GSRM data may exacerbate differences in public attitudes between Americans
and Europeans about how best to reform rogue states. “The European
view is trade with them, invest in them and encourage them to be more
tolerant,” adds Stu Eizenstat, a former top official at the Commerce,
Treasury and State Departments. “Our view is more to isolate them
and to sanction them.”
It will be up to investors to decide whether such activities as construction
projects or selling computer components aid and abet a potential enemy.
Critics of terrorism have long argued, particularly in the case of
Iraq, that apparently benign civilian trade is used by hard-line regimes
to beef up military or terrorist capabilities. Iraq has benefited
from trade deals with the German multinational Siemens, which sells
telecom equipment, and Ford-owned Volvo, which sells trucks. General
Electric has numerous deals with Syria and Iran. Japanese giants Marubeni,
Mitsubishi and Tomen are partners in a consortium of firms searching
for oil in Iran. Australian Oil and Gas pumps oil in Libya, while
logistics firm Korea Express is taking over a large-scale water project
in the North African country. PetroChina, which is listed on the New
York Stock Exchange, and Petronas of Malaysia are developing oil resources
in Sudan.
Investors hammered Nike for allegedly turning a blind eye toward sweatshop
labour. Should these multinationals be forced to pay a political and
economic price for doing “business as usual”? US pension funds, which
when acting in concert can change corporate behaviour and influence
public debates, are tentatively embracing this research. "We now have
an obligation to make sure our investments are not inadvertently funneling
money into terrorist coffers," says Pennsylvania Treasurer Barbara
Hafer, who is also the president of the National Association of State
Auditors, Comptrollers and Treasurers
This initiative undoubtedly will up the heat on the White House, which
has so far banged the drum of an anti-terrorist war without requiring
much change in the corporate behaviour that feeds the monster. “When
you introduce national security or foreign policy elements into market
calculations,” acknowledges Robinson, “it makes some folks nervous.”
While the Bush Administration has announced its determination to cut
off funding for terrorist organisations and those that provide safe
harbor and support, it is vehemently opposed to a proposal by West
Virginia Democratic Senator Robert Byrd that would require companies
seeking access to US capital markets to publicly disclose financial
dealings of $100,000 or more with countries that sponsor terrorism.
Here is a moment when “transparency” and “accountability” can be more
than just buzzwords. The key to the success of this initiative is
disclosure. Since the GSRM draws its data from public records, it
will be all but impossible without forced disclosure for investors
fully to evaluate corporate-terrorist links. The need for transparency
also means that GSRM itself may have to evolve from a fee-only database
to a public one. There is ample evidence that only when the general
public has access to controversial information do corporations really
feel the heat on their corporate behinds – and begin the grinding
process of reform.